deadmau5 leverages Maestro‘s real time interactive platform to deliver an enhanced fan experience around Twitch broadcasts.
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Top electronic music producer deadmau5 has been a long and avid user of live streaming to engage with fans. As an active gamer and a regular broadcasting partner on Twitch – the world’s leading social video platform and community for gamers – he will now live stream his activities exclusively on their platform. deadmau5 takes his fan experience on Twitch to the next level on his own site using Maestro.
To launch the new relationship, deadmau5 attended TwitchCon 2015 on Saturday, September 26 in San Francisco where starting at 3:00pm PT, he was gaming live.
Maestro is the premier marketing tech platform for gaming and e-sports and provides real time engagement tools for enhanced fan participation: social media curation, polls, trivia, live chat, calls to action, and more. In a first-of-its-kind integration, deadmau5′ Twitch subscribers will also gain access to a members-only forum, exclusive photos, videos, messages, songs and other content.